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#27 The Magic Of Building A World-Class Library, with Broden Johnson, Founder of Yakk

#27 The Magic Of Building A World-Class Library, with Broden Johnson, Founder of Yakk

Released Wednesday, 2nd August 2023
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#27 The Magic Of Building A World-Class Library, with Broden Johnson, Founder of Yakk

#27 The Magic Of Building A World-Class Library, with Broden Johnson, Founder of Yakk

#27 The Magic Of Building A World-Class Library, with Broden Johnson, Founder of Yakk

#27 The Magic Of Building A World-Class Library, with Broden Johnson, Founder of Yakk

Wednesday, 2nd August 2023
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My guest in this episode is Broden Johnson. Broden is the Founder and Chief Banana Replenisher at Yakk, one of Australia's fastest growing digital marketing agencies. 


Broden made his first million at 21, and lost his first million at 22. He has started many businesses and was a finalist in the Australian Young Entrepreneur Awards. Once a Beekeeper and Underwear Cold Caller, he has grown Yakk to currently more than 25 team members. Broden is also the Founder of 850 Espresso, a coffee company based in Yakk’s kitchen. 


To summarise his illustrious career so far, Broden is a washed up Beekeeper who lost a lot of money and then turned it around when he discovered he could succeed in business by hiring people more talented than he was and nourishing them with bananas and coffee.


Some of the highlights of our conversation include how Broden relentlessly asks the question: “How can I be there more for my team?”, growing a business based on customer feedback, the benefit of creating and maintaining a flourishing library at the core of your workspace, and responding to the challenges of scaling up. 


Enjoy the conversation.  


If you'd like to learn more about Yakk, go to: https://www.yakk.com.au 


For info on 850 Espresso, go to: https://eightfifty.com.au 


You can contact Broden on LinkedIn at: https://www.linkedin.com/in/brodenjohnson 


To learn more about what it takes to be an evolved leader, and to check out our other podcast episodes, go to:  https://www.evolvedstrategy.com.au

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From The Podcast

The Evolved Leadership Podcast

At the Evolved Leadership Podcast, we talk to successful business owners and executives who make the world a better place. David McDermott is the host of the Evolved Leadership podcast. David’s inspiration for the podcast came from a life-changing experience during his involvement in a youth leadership charity in his early twenties that challenged ambitious young leaders to not only achieve personal success as leaders in the world, but to also lead their organisations to give back to humanity in a meaningful way. After that experience David spent two decades coaching and consulting to a wide range of organisations in both the private and social sectors, where it became quickly obvious to him that his most satisfying coaching engagements occurred when he worked with leaders who had a meaningful purpose and mission that they were focused on in the organisations they led. The Evolved Leadership approach combines David's experience of what it takes to lead a successful enterprise, with his deep belief that the definition of a truly effective leader in today's world must include making the world a better place in a meaningful and practical way, at scale. David is also the CEO of Evolved Strategy, a business and executive coaching firm dedicated to empowering leaders to run successful organisations and to demonstrate an Evolved Leadership approach to their work in the world. This includes coaching development work that helps leaders to think strategically, develop a meaningful organisational purpose, and lead high-performing teams. The Evolved Leadership podcast is part of the Evolved Leadership Project, a research study of 100 interviews with successful business owners and executives who contribute positively to the uplift of the planet both as individuals and through the organisations they lead. The study aims to show that leaders and organisations who focus on contribution as well as profit, achieve much more satisfying outcomes for everyone they interact with, both internally and externally. Check out our podcast episodes and enjoy this storehouse of leadership wisdom from successful business owners and executives who are showing the world what it takes live as an Evolved Leader. To browse our wide range of articles and resources, as well as other podcast episodes, go to: https://www.evolvedstrategy.com.au

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