Episode Transcript
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0:00
NPR.
0:00
On strike! Shut up down!
0:03
L.A. is a union town!
0:14
The Walt
0:16
Disney Studios campus in Burbank, California
0:19
is not the happiest place on earth right now. For
0:22
the last several weeks, hundreds of protesters
0:24
have been marching back and forth in front of the studio
0:26
gates here, waving signs and shouting
0:28
their demands. What do we want? Fair
0:31
wages! When do we want it? Now!
0:34
These protesters are members and supporters of the biggest
0:37
writers and actors unions in the U.S. The
0:39
WGA, that's the Writers Guild of America,
0:42
and SAG-AFTRA, the Screen Actors
0:44
Guild and the American
0:45
Federation of Television and Radio
0:47
Artists. That's a bit of a mouthful for a union. I think you
0:49
really need a shorter name. Right. I'll
0:52
propose that, Matty. Both of these unions walked
0:54
out of talks recently with the Alliance of Motion
0:57
Picture and Television Producers. That's the organization
0:59
that represents studios like Disney and Netflix.
1:02
And they walked out over contracts regarding pay,
1:04
conditions and use of the writers and actors'
1:06
images. The writers have been pounding the pavement
1:08
here since May 2nd. The actors joined
1:10
them a couple of weeks ago. The strikers have quite
1:13
a few demands, covering everything from the size
1:15
of writing
1:15
teams to the threat posed
1:17
by artificial intelligence. But
1:20
one item keeps coming up again and again.
1:22
Residuals, we're definitely talking about that. Talking about
1:25
residuals. Residual income. Residuals.
1:27
Definitely residuals. Streaming residuals. Residuals.
1:30
Residuals are non-existent. Residuals, absolutely. Absolutely
1:33
residuals. This
1:36
is The Indicator from Planet Money. I'm Paddy
1:38
Hirsch. And I'm Darian Woods. Today, we're
1:40
going to look at one of the key sticking points in the
1:42
labor negotiations that has brought
1:44
film and television production in the U.S. to
1:46
a halt. Residuals. We'll
1:49
find out what residuals are and why
1:51
they're such a big deal to everybody involved.
1:54
That's coming up after the break.
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Culture doesn't happen by accident.
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Each week on It's Been A Minute, I take
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the things everyone's talking about and
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in conversation with my favorite creators,
2:42
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NPR.
2:55
Alright,
3:01
before we get started, we do need to disclose
3:03
that many people who worked on this episode
3:06
are members of SAG-AFTRA, which is one
3:08
of the unions in this dispute, and it includes me.
3:11
But not me. Alright, well, we're gonna get you on, Dave Haddity.
3:13
Yeah, we'll see about that. But anyway, we're not here to talk
3:15
about me. We're here to talk about residuals,
3:17
which are a big sticking point in the negotiations
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between entertainment industry, labor unions,
3:21
and producers. But what exactly
3:24
is a residual? Duncan Crabtree Ireland
3:26
is the chief negotiator for SAG-AFTRA, which
3:28
represents the actors in this dispute. A residual
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is a wage that's paid for
3:33
subsequent use of something that
3:35
an actor did in a different market than
3:37
it was originally created for usually. Residual
3:40
income is paid to creatives, that's
3:42
actors, writers, and directors, as
3:44
part of a split compensation package.
3:47
They get paid the majority of their wage up front,
3:49
and then they get paid a smaller amount,
3:52
a residual payment, every time
3:54
the show they worked on re-airs. And
3:56
this arrangement works, or used to work, for
3:58
everyone.
3:59
the producers who do take on the risk
4:02
of making a whole portfolio of shows or movies,
4:04
any or all of which could fail. Luis
4:07
Cabral is a professor of economics at NYU, where he
4:09
teaches a course on the entertainment industry. Producers
4:12
take the lion's share of the risk, in fact, in some
4:14
cases, take the entirety of it. It's
4:16
not a good idea to concentrate all
4:18
of the risk in one of the parties. It is
4:21
economically efficient to shift
4:23
some of the risk away from the producer. Residuals
4:26
are in principle a way of doing that. Residuals
4:29
can let producers
4:29
reduce some of their upfront costs.
4:32
They pay creators less upfront
4:35
on the understanding that they'll have to make residual
4:37
payments later if the show does
4:40
well. Factors and writers.
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Residuals are meant to
4:44
pay us in a continuing way as
4:47
long as the companies continue to make money
4:49
off of the
4:50
projects. This is Sarah Ramos.
4:52
She's a working actor. You may have seen her on Parenthood
4:54
or The Bear. She was also on the NBC
4:57
show American Dreams between 2002 and 2005. Her compensation
5:01
on that show was split like this. She
5:04
got $10,000 for performing in each
5:06
episode and for its first run on
5:08
the NBC network. That was the upfront
5:11
payment.
5:11
The residual, which was paid every time an episode
5:14
re-aired on the network, was $3,162. Now, you might be thinking,
5:16
that sounds like
5:19
pretty good money. You know, that show
5:22
was popular and it re-ran on the network.
5:24
So someone working as a frequent performer
5:27
on that show could make $160,000 a year. Yeah, or sometimes more
5:29
than that.
5:32
But here's the thing. Most actors aren't
5:34
regulars. Most appear on just one
5:36
episode, if they're lucky. And after
5:38
that, they're out of work. Sarah says
5:40
like most actors
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and writers, she's been in that situation many
5:44
times.
5:44
Like we have to get
5:47
our job, do it on set,
5:49
and then go back in the trenches and try to get
5:51
another job, you know? And there's
5:54
a lot of in between time when you're
5:56
not getting paychecks for new
5:58
work. And that's when you
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really need residuals. Serg
6:02
actress Duncan Crabtree-Island says that
6:04
on average an actor makes about two-thirds
6:07
of their annual income from residuals. These
6:09
are not super rich celebrity
6:11
people. These are faces you might
6:13
recognise, names you probably don't know, who are
6:16
just trying to make a living and make a
6:18
career. So it is a crucial
6:20
source of just survival
6:22
money for people who are
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working hard to pay their rent and to
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put groceries on the table. The actors and writers
6:28
that I spoke to in Burbank say it's becoming increasingly
6:31
difficult to build a career now, because residuals
6:33
are dwindling.
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My name is Jessie Anis, I'm on Mythic Quest
6:36
and Veep and Better Call Saul. Thanks
6:38
buddy! Thank you!
6:40
That was a passerby telling Jessie how
6:42
much he liked her work on Mythic Quest. So
6:45
she's a recognisable face. She works.
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A lot. But she's still struggling.
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I'm a second generation actor. I grew up in Los Angeles
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with a struggling actor for a father and
6:53
his residuals on shows like Malcolm in the Middle
6:56
would pay our rent for the month. These
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days I'm a series regular on multiple shows on
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streaming networks. I don't see a penny
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of residuals.
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It's a joke. The big issue
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as actors and writers see it is
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streaming. As more and more studios are
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moving to playing their shows and movies on streaming
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platforms, the old network residuals
7:14
that Sarah Ramos once earned are becoming
7:16
increasingly rare.
7:17
The streamers can put our shows
7:20
on their platforms and leave them
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there for long periods of
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time. You know, where on television it was just one airing
7:27
of the show and then the next time
7:31
they aired it you would have to pay for that. They
7:33
get these long windows
7:35
to screen our work and that's all
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for the one initial compensation payment
7:39
we get.
7:40
Yeah, Sarah recently got a residual check for
7:42
her work on the NBC show Parenthood. NBC
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of course now has its own streaming platform, Peacock.
7:47
Now for all 60 episodes of Parenthood
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that she worked on combined, re-aired
7:52
across many platforms, including streaming.
7:54
That's internet rental, foreign, pay TV,
7:56
video and DVD. For all of that she
7:58
received just two
7:59
That's about $800 less than what she was compensated for a single
8:02
re-airing of just one
8:07
episode of American Dreams back in 2002.
8:10
Clearly, this is a problem for actors and writers.
8:13
But Louise Cabral at NYU says
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the real issue is that the residual
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system isn't a good fit for the way
8:19
that we consume television and movies today.
8:22
The current deals in terms of residuals
8:25
were decided decades ago at a
8:27
time when the technology for
8:30
a movie distribution was very
8:32
different than what it is now. Yeah, back then it
8:34
was easy to determine how many people watched a
8:36
show or a movie. The data was easily accessible
8:39
and it was widely shared. So it was relatively
8:41
easy for creators and producers to come to an agreement.
8:44
But measuring the streams
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of a television show or a movie is
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considerably more difficult because that data
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is typically proprietary to the streamer.
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Streaming companies live and die by
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their data, which can be some
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of the most valuable products in their portfolio.
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And Duncan Crabtree, Ireland of SAG-AFTRA, says
9:03
that the producers are refusing to share
9:05
that data with actors and writers, even
9:07
with an independent third party involved.
9:10
It's kind of the fox-guardian of the hen
9:12
house when the companies say,
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oh, well, an outside analytics company
9:16
can't possibly do this, but we also
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won't share any of our
9:21
proprietary information on the success
9:23
of our project. So basically we're saying no
9:26
outside company can do it, but we also won't let
9:28
you see our data. And because of that, we can't
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do a revenue sharing proposal.
9:32
I reached out to the Alliance of Motion Picture and Television
9:35
Producers to ask them about their stance on residuals
9:37
and data sharing and all of the rest of this. But
9:40
they declined the opportunity to talk with me.
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And for actors like Sarah Ramos, this is precisely
9:44
the problem, especially with streaming companies,
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a lack of openness. We asked her how
9:49
she sees transparency in the streaming industry
9:51
right now.
9:52
It's a lock box in
9:54
the bottom of a plane
9:57
that fell into the sea.
9:59
20,000 leagues. That's a good image.
10:02
It could be a long deep dive for the writers and actors
10:04
to get down to that plane, but they are all geared
10:07
up and willing to take the risk. They're hoping
10:09
that this strike will exert enough pressure to
10:11
bust that lockbox open.
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Because there's gold inside, even
10:15
if it is only residual.
10:18
This week's producer was Julia Ritchie and our engineer
10:20
was Neil Rach. Our fact checker is Sierra
10:22
Juarez. Viet Le is our senior producer,
10:25
Kate Kincannon is our editor, and the indicator
10:27
is a production of NPR. Thank
10:30
you.
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