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The Marketing Rules PodcastEpisodes
ThinkinCircles Ltd
The Marketing Rules Podcast
A weekly Business podcast
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Episodes of The Marketing Rules Podcast
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Like recruitment, Talent Acquisition has had a difficult 2024 with many redundancies and teams being reduced in size.Joining James this week is Sean Allen, co-founder of The Talent Community.Sean discusses the state of the Talent Acquisition
Assessments vs skills-based assessments vs interviews What is the difference and is one any better than the other? Discussing this with me is Stephane Rivard, CEO at HiringBranchStephane takes me through the differences between all 3, when is
Running remote marketing teams is a challenge at the best of times, but doing that across different time zones is even trickier. Joining me this week is Laura Brown, Marketing Director at Engtal.Laura discusses managing remote teams, building c
We've talked a lot about AI on The Marketing Rules Podcast, from how it can be used to in volume marketing to increasing talent engagement, but do we need to stop a think if we are using AI responsibly?Joining me this week is Bob Pulver, Found
Content marketing is now the standard for most marketers, but what constitutes good and does good mean it should be popular?Joining James this week is Michael Oliver, Global Marketing Director at MKB Search.Michael talks me through his backgro
The key to building and maintaining a diverse workplace is rich, consistent and accurate data, but how do you even start measuring this data?Joining me this week is Dan Cohen Co-founder at MixxylDan talks me through his background that led him
As a recruitment marketer, i would say that marketing is important in talent attraction, but today's guest has marketing front and centre in his strategy.Joining me this week is David Nottage Head of Talent Attraction & Acquisition at Footasyl
Building an engaged community around your brand and business is the goal for many marketers, but what are the issues you might face and what does success look like?Joining me this week is Lloyed Lobo, author and cofounder at Boast.Loyed talks
Many businesses want to attract early career jobseekers, but what are their drivers and do they play by the usual recruitment rules?Joining me this week is Steven Rothberg, founder of The College Recruiter job siteSteven discusses what early c
RecFest has become one of the tentpole events in the talent attraction events calendar, but how did it start and what were the drivers to make it distinctly different from many other events on the calendar?In December 2023 I interviewed RecFest
This is a special episode recorded in December 2023 at The Three Tuns Pub in London with Matt Alder, Hung Lee, Chad Sowash, Julie Sowash, Chris Murdoch and of course yours truly.As we are all podcasters we discuss the good, the bad and the ugl
We all know that AI is going to change the way we work and recruit, but how is it specifically going to change the way that recruitment marketing operates?Joining me this week is Matt Comber, CEO at SourceflowMatt talks me through what he thin
One of the best ways to engage directly with your target audiences is by building a network or community, which is now easier than ever with WhatsApp and similar apps, but where do you start? Discussing this with me is Jamie Hickman, MD at Sea
This is a special episode, recorded live from TATech Europe on 5th December 2023 in London.#MarketingRules#TheVoiceOfRecruitmentMarketingSupport for this podcast comes from TATech and Shazammehttps://tatech.org/https:/
AI has been the hot topic of conversation for the last 2 years and you can't move without a post or article on how it's going to affect the labour market and recruiting, but how is it going to affect recruitment marketing?Joining me this week
Talent intelligence is a fairly new term for assessing potential hires, trends in the job market and internal performance benchmarks all aimed at improving hiring success.Joining me this week is Toby Culsaw Global Head of Talent Intelligence: W
Does DE&I mean different things to different people and can your approach to DE&I be used commercially?Joining me this week is Jo Major, Founder of Diversity in Recruitment.Jo Talks to me about what recruiters really think DE&I is. How to use
Like many outsourced functions for business, Learning and Development can be seen as a luxury, suffering in a downturn. Last in first out mentality. Joining me this week is Ben Socken, Founder and MD at West Peak. Ben discusses why a business s
Do you believe in luck or do you make your own luck as a recruiter? and what's a job title? are you a recruiter, a talent acquisition specialist or something else?Joining me this week is Ashely Cooper, an in-house recruiter and employer brandi
Every business wants their teams to perform as best as possible, with everyone pushing in the same direction and team leaders who are respected and followed.Joining James this week is Steve Sallis, author and executive mindset coach.They disc
Where does the recruiter stop and the marketer start? We are seeing more and more pressure on recruiters to be more like marketers, from personal branding to collateral creation.Joining me this week is Chad Sowash, podcaster, business owner an
Small businesses tend to fall on the opposite side with their use of SEO, either it is too expensive to make any headway or they spend all their budget on SEO and nothing is left for any other marketing. This week's guest is Ben Lund founder of
It's always interesting to understand what other parts of the world are doing better, or worse when it comes to recruitment marketing and employer branding. Joining me this week is Serge Boudreau, Vice president of business development at Caree
Setting up your new recruitment agency is one of the most exciting and terrifying times of running a business, but what can you do to get it right from the start?Joining James this week is Bobby Banerjee, Director Of Learning at Elev8.Bobby a
For any business moving into a new territory and key marketing consideration is whether to translate your collateral into the local language. Joining James this week is Evan Kramer, founder of Motion Point. Evan discusses the advantages from a
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