In this solo episode, Michael shares unique insights on low ACOS accounts and the secrets behind their success. He'll dive deep into the power of negative keyword management, something you won't hear anywhere else. Have you struggled with managing your keywords? Understanding how to use negative keywords can make a big difference. By the end of this episode, you’ll know how to improve your ACOS with these tips and tricks on negative keyword management.

We’ll see you in The PPC Den!

🦡 Highlights

• 0:00 - Rocky Mountains intro

• 0:19 - What secrets do low ACOS accounts hold

• 0:41 - How can negative keywords boost performance

• 1:07 - What's the difference between keywords and targets

• 2:05 - How important is the negative keyword multiple

• 3:15 - Can a 38x negative ratio be effective

• 9:41 -  How do you find the best negative keywords

🦡 GET AD BADGER ➡️ https://www.adbadger.com/pricing-product-tour/

• Analyzing 2 Amazon Advertising PPC Accounts With Low ACOS

• The Secret To Improving Your ACOS And Revenue For Your Amazon PPC Campaign

• How Do We Calculate Amazon ACOS?

• How Do Technical And Creative Strategies Work Together In Amazon PPC?

• How Can Product Images On Amazon Boost Conversion Rates?

• 📚 Unlock our FREE comprehensive Amazon Marketing Playbook

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• Review all our show notes

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Host and Executive Producer: Michael Erickson Facchin

Senior Producer: Nancy Lili Gonzalez

Podcast Coordinator & Graphic Designer: Sofiia Podash

Video and Audio Editor: Pedro Moreno