Shannon welcomes her first and will-be monthly guest, Dani Woolf, to talk all things spirits, the paranormal and processing grief. This is a two-part episode full of "juice", so please make sure to catch both segments to maximize your ROI!

About Dani Woolf:

Dani is the founder and CEO of Audience 1st!

She has spent the last 14 years running digital marketing and demand generation departments for high-growth B2B technology startups.

In 2018, she joined the cybersecurity industry and discovered that the way marketing was executed in other verticals did not work in the security space.

She realized marketers “talked the talk” about customer research but didn’t actually do it, foregoing customer-led growth models, which burns through budget, stunts growth, and upsets buyers.

In this spirit, she created Audience 1st, a modern customer research and growth agency, to help customer-obsessed go-to-market teams in both growth-stage and established cybersecurity companies quickly and cost-effectively get access to true buyer insights, cut the guesswork, and gain and retain loyal customers.

https://www.linkedin.com/in/daniarad/
https://www.audience1st.fm/