Using our recently published guide, The Startup CFO's Road Map to Success, as the foundation for this series, we take a deeper dive into the key topics addressed in the guide to provide financial executives, CEOs and board members guidance and insights to help establish the CFO role at their startup organization. Specifically, each episode will address issues and challenges that new startup CFOs might encounter and offer some guidance and ideas that will help them achieve their own unique objectives and drive measureable value for their organizations.