There’s this verse in the Bible that says, “Do not grow weary in doing good, for in the proper time you will reap a harvest.” And while you may hear a lot of theologians debate what those words mean, exactly, I think maybe we just need to hear this episode from Adina, founder of Take Them A Meal to gain insight. The words of that verse played over and over again in my mind as I listened to Adina in today’s episode. 13 years ago, Adina and her friend Scott started a website - TakeThemAMeal.com - simply to help a mother of 4 in crisis.
With no marketing plan, no big dreams, and no desire to do anything but serve other people like their friend, the website has grown to employ a whole team of employees, sustain 1.5 million visits a month, and facilitate hundreds of thousands of meals taken to families in crisis, grief, or transition every week. As Adina shares the details of why they rejected advertising on their site, the years that she and Scott worked on a volunteer basis, choosing to see the site as a service not a business, their highly empathetic hiring process, and their frequent sending of free meals, you’ll remember, as I did, that maybe hustle and profitability aren’t the highest callings out there. And maybe we’ll all learn from Adina, also, to redefine the harvest for which we hope.
Highlights
How Take Them A Meal helped me - many times
Adina's story - how she started it
How it grew in 3 years when she wasn't even paying attention
Choosing to reject advertisers and hire employees before paying herself
Her working relationship with her co-founder, Scott
Responding to a need with Send Them A Meal, which ships each day and provides full-time salaries for a team
Adina's best tips on sending meals and staying sane
Packaging tips
Adina's favorite recipe to send
Memories of her grandfather's mashed potatoes
Listen to Adina's Story Now
Adina's Storied Recipe
https://thestoriedrecipe.com/balsamic-chicken-thighs-slow-cooker-recipe/
More Episodes with Professionals in the Food Industry
More Recipes to Bring Families in Need
Connect With Take Them A Meal
Take Them A Meal Website
Send Them A Meal Store
Perfect Potluck Website
Instagram: @takethemameal
Pinterest: @takethemameal
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