In this episode, Brett interviews Jessica Patton, a stylist-turned-business coach. Using her signature 5M Method, Jessica gives salon owners and independent hair stylists the tools they need to book their dream clients and take their businesses to new heights. 

[05:58] How Jessica Patton made the leap from virtual assistant to coach.
[08:49] The mindset and financial management shifts Jessica had to make as an entrepreneur.
[16:19] The challenges of marketing yourself as a business owner and the strategies Jessica employs. 
[18:08] Jessica’s VIP days and coaching approach.
[20:14] The 5M Method. 
[24:18] Jessica’s advice for new entrepreneurs and the importance of niching down. 

For more information and resources related to this episode, please visit the show notes.