#12) Interview with Zvook Co-Founder & CEO, Anna Ratala
Released Thursday, 16th September 2021
Good episode? Give it some love!
#12) Interview with Zvook Co-Founder & CEO, Anna Ratala
#12) Interview with Zvook Co-Founder & CEO, Anna Ratala
Thursday, 16th September 2021
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How did Zvook come to be and WHY does it exist? Join us to hear about the birth and evolution of the idea that spawned ZVOOK!
We talk about Anna's transition from bossy girl to girl-boss, content-based targeting vs. demographic-based targeting, Spotify's exclusivity, why the future is really in democratized audio, and much, much more!
Shoutout 25:00 - JJ Reddick - Old Man and the Three ads for Tushy Bidet
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WHAT THE ZVOOK!?
Have you thought about using podcast advertising for your business? Are you a podcast listener interested in how ads come to be? Do you lie awake at night wondering how to pronounce 'Zvook?' Join Claire and Dillon for a walk about the podcast advertising world. We'll tell you the skinny on the industry, how to choose podcasts to place your ads in, what to pay, how to perfect your ad copy, and much, much more! Brought to you by Zvook.co - the world's first recommendation engine for podcast advertising.Contact us - whatthezvook@gmail.com; Claire @claireee_mcc; Dillon @gitbizzy[Suggested playback speed: 1.5x-1.7x]Join Podchaser to...
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