Running a small business is hard. I know. I grew up helping run two of them (my dad and brother would probably say I’m using the word “helping” loosely). When you focus is getting sales and paying bills, it’s hard to think about creating conten
Small businesses today are a little confused. Most of them are not in the business they think they’re in. In reality, all small businesses must build a community if they want to thrive in 2018 and beyond. So, how strong is your community?
My business partner Max Weber and I discuss the importance of spending time and/or effort on branding BEFORE marketing. We discuss the idea of branding being MUCH more than just your logo. We hope you’ll have a listen and give us your feedback.