On the podcast today we have Mina Tamang, who is an SEO expert at Codewing Solutions. Mina advocates for prioritising user needs over traditional SEO tactics that emphasise keyword ranking. She stresses the importance of integrating user-centric content with core SEO principles, technical optimisations, as well the utility of WordPress plugins. The discussion also addresses the growing role of AI in content creation, and the need to maintain human elements for relatability and accuracy. If you're looking to refine your SEO strategies with a focus on long-term, user-oriented growth, while also navigating the complexities of modern tools and techniques, this episode is for you.