Prof. Frank Cuypers is a marketing and tourism academic brought to the island by Tourism Tasmania to share his thoughts on the future of tourism. He talks about the strength of our clean and green Tasmanian brand and the global hunger for authentic experienced based Tourism. Also in the episode an interview with Charles Munn, an American conservationist & ornithologist, Charles’ organization has saved millions of hectares of Amazon rain forest through community based eco-tourism projects.

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