This episode features Patrick Peter, Director at phiyond by adelphi. Patrick presents how phiyond supported Korozo in creating transparency about its level of circularity. The starting point was the change in the regulatory landscape. Patrick a

(17) Husqvarna Group - Finding the Best Circular Business Ideas

Mar 4th, 2024 46m 34s

This episode features Calle Medin, Vice President Sustainability at Husqvarna Group. Calle presents a process Husqvarna set up in 2019 to promote circular business ideas. The starting point is the strategic ambition of the management board. Cal

(16) Kearney: Circular Economy Essentials for Senior Management

Feb 19th, 2024 36m 3s

This episode features Angela Hultberg, Global Sustainability Director at Kearney. She discusses the critical role of circular economy strategies in achieving sustainable business practices. She emphasizes the necessity of rethinking business mo

(15) Würth - Winning the Organisation for Circularity

Jan 31st, 2024 39m 1s

This episode features Alexander Shevelov from Würth Group discussing their journey and strategies in integrating sustainability into business processes. Würth's approach is all about integrating internal and external stakeholders into the proce

(14) Haniel - Investing for profit and a future worth living

Nov 1st, 2023 34m 18s

Many investors and companies struggle to balance profit and impact. Should we go for one at the expense of the other? Or can we combine the two? And if so, how do we translate this ambition into tangible goals and make them work in day-to-day o

(13) vaude: In- & outsourcing to rent out outdoor equipment

Oct 9th, 2023 35m 3s

What do you do if you need to solve a problem you are not familiar with? You learn new skills. Or you ask for help. It’s the same for companies testing a new proposition. So, you have to decide what are the things you do internally and what are

(12) scc events & cuna: Collaboration for reusable cups

Sep 12th, 2023 26m 7s

At running events, drinks are typically provided in disposable cups. That is a significant amount of waste. SCC events, the Berlin Marathon and Berlin Half-Marathon organizer, wants to change that. So they partnered with Cuna Products, Remond

(11) mujo labs: Finding the first application for a technical innovation

Jul 8th, 2023 21m 11s

From time to time, ingenious people sit in the laboratory and discover new technology, find new insights about how the world works, or how to improve the status quo. But how to turn that into practice? There might be plenty of possible applicat

(10) Commown: Chosing a legal entity that puts the planet first

Mar 1st, 2023 42m 41s

What is the best legal entity to start a sustainable business? The way an organization is set up defines its modus operandi. Whether money is a means to an end or an end in itself is decided at that early moment. In this episode, Élie, co-found

(9) hey circle: Introducing re-usable packaging

Jan 16th, 2023 32m 2s

What does it take to reduce packaging waste? Re-usable packaging in e-commerce starts with customer information, checkout adaptations and needs to tackle a fundamental question: How does the packaging return? In this episode, Doris, founder of

(8) evergrain: Balancing Planet & Profit

Sep 23rd, 2022 40m 40s

Do you put planet over profit? Every organization answers this question, mostly implicitly in day-to-day decisions. It's the job of the leadership team to set priorities when it comes to planet and profit ambitions. In this episode, a leader of

(7) Urwahn bikes: Using a Circular Label in your communication

Jul 9th, 2022 27m

How can you inform customers about the way in which you apply circularity? Many organizations invest a lot in their circular approach and want to share this with the public. In this episode, Silke from Urwahn tells us how a label can help conve

(6) kaputt.de: Building a B2C repair marketplace

Feb 25th, 2021 22m 59s

Building a marketplace requires growing two customer groups at the same time: The buyers and the sellers. Providing platform services that compete with the sellers' offerings adds another twist to the challenge. In this episode, Tobias Kronawit

(5) Hulaaloop: The PaaS benefits for brands and manufacturers from a startup perspective

Jan 19th, 2021 27m 40s

Why should a brand or manufacturer offer its products as a service? And what will they learn about their products? In this episode Puck Middelkoop, the founder of Hulaaloop will share her experience in renting out kids' clothes from premium bra

(4) Mattress as a Service with bedzzzy: Make subscribing more attractive than buying

Oct 14th, 2020 25m 31s

Why should customers rent a product they previously bought? Having a compelling answer to that question is key for the success of every Product as a Service model. And why would you start the service under a new service brand when you already h

(3) IKEA: Organizational Transformation and Circular Design Principles

Sep 4th, 2020 52m 56s

Did you ever wonder how a large company organizes the transformation to a more circular business? And what if you're producing and selling thousands of products - how to assess and manage their circularity? These are the main questions we will

(2) The Papillon Project: Renting out Bosch home appliances to a social organisation

Aug 10th, 2020 31m 4s

How to run a Product as a Servíce business together with a social partner? And how to remove the worries of poor people with a subscription? The Papillon project rents out Bosch home appliances to poor people. In this episode, Bruno Vermoesen e

(1) The Circular Business Model Map - Startups, SME & Corporates in the Circular Economy

Jul 29th, 2020 29m 40s

This episode will give you an overview of more than 140 different organisations running business models in the circular economy. I assign these organisations to one of five types: Product as a Service, Sharing Platforms, Resource Recovery, Prod