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Locally Grown: Business Success Without the BS

Scorpion

Locally Grown: Business Success Without the BS

A Business podcast
Good podcast? Give it some love!
Locally Grown: Business Success Without the BS

Scorpion

Locally Grown: Business Success Without the BS

Episodes
Locally Grown: Business Success Without the BS

Scorpion

Locally Grown: Business Success Without the BS

A Business podcast
Good podcast? Give it some love!
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Episodes of Locally Grown

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January seems like it’s a world away — those yearly goals you set may be coming to fruition, or alternatively, may be needing a little TLC. As we close-in on the halfway point of 2023, what exactly do you need to do to assess where you stand no
AI isn’t new. Ten years ago it was a hot topic in some of the world’s biggest tech companies. The only difference now — it’s easily and affordably accessible to businesses of all sizes across every industry. The rise of ChatGPT sparked a contro
Anyone who has ever binged-watched any of the countless procedurals that play endlessly on cable probably already has an inkling of how hard it is being a lawyer.What they don’t show is how much harder it is running your own firm.In this episod
No matter how good your content is, no one will see it if you’re not actively distributing it. While publishing content on your website is a great start, you need a killer strategy up your sleeve to connect with your audience in a meaningful an
An estimated 113 million people around the world tuned in this year to watch a football game that keeps record-breaking numbers engaged yearly. In marketing, large events like these have high stakes with immense required investment weighed with
You’re the expert at what you do. That’s why you started shop to begin with, right? But you can’t be everywhere all at once, and you can’t be the best at every facet of the company. Knowing when, where, and who to hire is a curatable skill that
Podcasts are increasing in popularity year over year.  That doesn’t necessarily mean you ought to run out, buy a microphone, claim a custom domain, and start your audio journey. On the other hand, it certainly means if you haven’t began thinkin
2023 is just around the corner. Are you ready for it? If you’re not sure exactly what the new year will bring for you or your company, it’s a good time to talk about goals. What does a good one look like, how can you set yourself up for success
Inflation and recession are scary. They inherently mean uncertainty for your business and your lifestyle. They’re also viewed quite differently depending on your age.  That’s why Scorpion surveyed 1000 consumers to find out what they were think
Branding. The topic so nice we did it twice.AAA Your Name Here. It used to be a tactic so synonymous with branding that we’ve all seen it at one time or another. But the world is changing and so should your brand! There will be things you need
It’s not enough to just have a website. Everybody has one, and for a number of reasons you may find that you need to redesign yours. But where do you start? There are a million things to look at so having the right plan and purpose for your red
Inflation is scary. It means uncertainty and uncontrollable changes. That doesn’t mean you can’t respond with solid business principles. But it might mean embracing the antithetical once in a while to continue growing. Here, Andrew and Joe talk
People routinely head right to Google when they’re looking for a nearby service provider or business to support.  Google’s Local Services Ads always appear at the top of your results page, and they’re the perfect low-cost but powerful tool to m
Can people Google you?If your business isn’t appearing in Google search that’s a big miss for easy traffic to your services. But getting your own Google My Business page doesn’t happen automatically, and it requires a little work on your part.
Remember that time grandma typed in her Google search as a Facebook status? Not only is that scenario totally something you’ve had a good laugh about before, but it tells you a lot about how people are using Facebook. Essentially, if you’re not
You want to launch a marketing campaign for your services, but it’s tricky to know where to start. According to eMarketer, as of 2019, the place to start is digital marketing. Traditional mediums can be difficult to measure and plan for, and th
You know you want to do content marketing. But where to start? A few of the questions you might be asking yourself are what counts as content, how do I distribute this stuff, and most importantly - how much is this going to cost? Joe and Andrew
Why should I care about SEO?  Search Engine Optimization (SEO) is an incredible way to get the internet to do the heavy lifting for you. With careful planning, some time, and a little financial investment, you can bring your Google search from
Building out your brand can feel as daunting as eating an entire whale. But at the end of the day, there’s only one way to do it: one bite at a time.Here, Andrew and Joe break down into manageable steps the overwhelming feeling that building a
An organization’s core values communicate how it does business and lets customers know exactly what to expect when interacting with your brand. This makes having accurate and firm core values a top priority for businesses of all sizes.In this e
Social media is a medium with the power to completely evolve your business’ presence and reach, but you have to get started somewhere.In this episode, we talk about how you can start using social media for your business right now, even if you d
Reviews are often a vital part of a customer’s buying process. Many people will refrain from purchasing a product if it has bad reviews, or worse, no reviews at all. This is why companies must develop a strategy to get and maintain customer rev
Business can get complicated quickly with all the jargon and leave you feeling confused.In this introductory episode, we walk through our mission to bring the audience clear, to-the-point information to help simplify concepts and help to grow a
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