AI this AI that, I know I know, you're probably sick of it. But I wanted to take a moment to cover some of the biggest AI updates for you this week. Snapchat & Meta both introduced some computer buddies for you to chat with. 

This week, Snapchat announced 'My AI' and Meta teased 'AI Personas.' 

Snapchat's 'My AI' is currently available for Snapchat+ subscribers ($3.99/month). This bot will live in your friend list, waiting for you to talk to it..... Yea, creepy, I agree...

But it gets weirder. Snap CEO Evan Spiegel mentions that the main reasoning behind this is that “in addition to talking to our friends and family every day, we’re going to talk to AI every day.” My reaction to this statement: "🙃"

So yea, Snap is rolling out their AI buddy, and at the same time, Meta announces their own AI integration for WhatsApp and Messenger called 'AI Personas.' Now, the details weren't laid out on this one at all, but Zuck is seemingly hopping on the bandwagon so he doesn't get left behind (classic). 

What we do know about this is that Meta will be focusing on AI to explore "creative and expressive tools," and to make things even more blanketed, they want to create "AI personas that can help people in a variety of ways."

The rise of AI and the releases of these new systems are bound to either disrupt industries, or make people stray away from certain platforms based on the way they utilize their AI systems. 

What do you think of the rise of AI? Can it be a tool for creators to develop ideas? Will we see people engaging more with their Snapchat AI buddy rather than their IRL friends? So many questions to be answered and with this tech evolving so rapidly, how will this continue to effect creators and the general public? 

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