Welcome to the DTC deep dive. Today we’re joined by Juliana Casale, Head of Brand & Community at Wonderment, an order tracking service that helps improve retention and increase upsells. In this episode, we go into detail about post-purchase, and how to give your customers the best possible experience after placing their order.
- About Wonderment and how they help in Post-Purchase.
- Why Post-Purchase is so important, yet so overlooked by a lot of brands.
- On packaging experiences for customers receiving their product.
- Important things for brands to do to improve the Post-Purchase experience.
- On tracking pages, and how they are now a new marketing space for content.
- On customer communities being built through Post-Purchase.
- On the impact post-purchase has on repeat business.
- Building trust through doing certain actions.
- The best brand strategies for Post-Purchase.
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