BeautyMatter
It's A Matter Of...Episodes
Episodes of It's A Matter Of...
Mark All
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Most of us spend the better part of our adult life actively building a career, and all that dedication results in extensive skills, deep knowledge, and overflowing rolodexes. When it comes down to it, most of us have a basic desire to do good a
Indie beauty is a breeding ground for generations of innovators who color outside the lines.While often considered a trend that has gained momentum in the rise of social media, these brands have always been around. They're an integral part of t
Failure is often underrated. It's what you do with the failure that matters. The truth is success is often the result of a lot of mistakes. If you don't make a mistake, it probably means you're not taking risks, pushing beyond your comfort zone
Many things are not always intended to live forever, but many live on past their expiration dates, fueled by emotion rather than rational thinking. The reality is sometimes moving forward requires the courage to leave something else behind. Thi
The tension between creativity and commerce is probably as old as humanity. There's no other beauty category where striking this balance is often at odds, than fragrance. At its core, perfumery is a profession with its soul grounded in creative
Cult products are almost impossible to manufacture.This coveted status grows organically and happens when a product resonates with a loyal, sometimes fanatic community of fans. In today's fast moving beauty space where trends happen at the spee
Sex sells and its big business. Sex is a fundamental part of being human, yet it's rife with social stigmas and moral judgments. Thankfully, the norms around sex are evolving and the sexual wellness conversation is helping to shake its taboo st
Leadership can be learned, but some people are just born with the innate capacity to lead. Being a natural leader often has a, you know it when you see it quality. Instead of learning to become an effective leader, they have the instinctive abi
Being the agent for change inside a large organization is not for the faint of heart. The concept of innovation has been a corporate talking point for years, but the framework to harness disruptive thinking and visionary goals have yet to truly
Influencer marketing is not a new idea. From a marketing perspective, the notion of leveraging an individual to influence potential consumer purchasing behavior, can be tracked back over a hundred years. However, the rise of social media democr
In a world obsessed with newer, faster, cheaper - history, going slow, and creating something with intrinsic value that can withstand the test of time, has been lost. Perhaps this perspective can truly only be understood by those of us who reme
Knowledge has the power to transform the world, but it requires action to make change happen. The desire to have a positive impact is a noble concept, and it's within all of our reach, we just need to choose to do so. However, some people have
Being prepared for what's around the corner is the key to building a resilient business. The internet has unleashed the democratization of information, and social media has shifted the power of influence, upending the access to trends, and maki
The beauty industry has been predicated on the cultural chasing of youth. This obsession with youth is not only consumer-facing. There is also a perception in the beauty industry that young founders are spurring innovation. Trinny Woodall, the
Thinking big has been redefined by technology. Things that didn't seem feasible just a few years ago have become realities, pushing the boundaries of what's possible. Now more than ever, it feels like there's no limit to how far or how big we c
In our hyper connected world, where faster is perceived to be better, and success is predicated on moving forward. Sometimes we lose sight of solutions that lie in the past, sitting at the intersection of science and creativity. This week, Kell
Right time, right place, right idea. Sometimes the stars align and a startup experiences meteoric success. Some are one hit supernovas that burn brilliantly until they implode while others use the momentum to build the foundation of a viable bu
Entrepreneurs have become the superstars of our era fueled by an overly simplified narrative of disruptive ideas, unicorns and big exits. In reality the paths of founders are not created equal and the moment you realize the potential of product
While there are more female CEOs in beauty today than there ever has been, men still dominate the C-Suite and boardroom, at least the biggest companies. The women who have broken through the glass ceiling to reach the top of the organizational
Visionary leaders see the world differently. They have a clear idea of how the future should look, and embrace the unknown as a blank canvas for innovation and opportunities. This week, Kelly Kovack is joined by one such visionary, Brook Harvey
Technology has unlocked the power of data and its ability to tackle complex problems transforming the beauty industry. At the same time the clean beauty movement created an army of informed consumers demanding full transparency about the produc
If you have big dreams of scaling, passion will only get you so far. Many minority business owners lack access to long term resources to help them navigate big partnerships, and sustain growth for the long haul. Kendra Bracken-Ferguson, Founder
Charisma coupled with operational ability makes for incredibly strong leaders. Throw creativity into the mix and you have a visionary. Mike Indursky the Founder and CEO of Hear Me Raw has left his imprint on big beauty for three decades at L’Or
Some founders are driven by the monetization of an idea while others unlock opportunities following their passion and fueled by creativity. The confluence of these motivations can lead to game-changing brands. Kelly Kovack sits down with Alli W
A brand is the culmination of your story, your product, and your people. It's how your customers perceive you and why shareholders believe in you. Customers are now driving brand conversations in a continuous, always on, feedback loop. What use
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