With degrees in art and mechanical engineering coupled with years of experience as a systems engineer, Juhan brings a complex understanding to his role as Creative Director of GoInvo, a healthcare user experience (UX) design firm. At GoInvo, Juhan leads a team designing services that facilitate patient engagement and work to impact health outcomes on all sides: from product design to public policy.
Episode Highlights
- Crucial challenges in integrating both patient and clinician perspectives in design
- The “profit over people” philosophy he’s observed in some systems
- How a “constant review of systems” model could help shift health intervention to be proactive rather than reactive
- Where Juhan sees the future of primary care heading
- How improved primary care benefits society as a whole
- A few of the under-researched areas of health that he sees as top priorities
- How Juhan expects the data-sharing model to evolve over time
- Use cases for a more diversified data pool
- His experience with patients’ willingness to share their data
- How design and UX can help advocate for policy change
- What Juhan thinks customers really want from digital health services
- The All of Us research program from the National Institutes of Health (current GoInvo project)
Links
https://www.linkedin.com/in/juhansonin/
https://goinvo.com
https://allofus.nih.gov