Categorical
The Difference Engine | B2B Category Design | Private Equit…
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Categorical
The Difference Engine | B2B Category Design | Private Equity | Venture CapitalEpisodes
Categorical
The Difference Engine | B2B Category Design | Private Equit…
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Episodes of The Difference Engine
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Jason Lemkin is not afraid to admit to his errors. In fact, a few weeks ago he eagerly shared them with a room full of people in East London. The founder of SaaStr revealed his top 10 go-to-market mistakes at this year’s SaaStr conference. So,
All eyes will be on Paris next month as they welcome athletes and fans from all over the world for the 2024 Olympic Games. However, the international sports day isn’t the only event drawing significant foreign investment into France. The 7th Ch
We are living in the age of regulation. Going forward, category creators will have to dance to the tune of the CRA, NIRS2, GDPR and numerous other weighty rulebooks. But, can we learn to love the music? Embrace the constraints? Turn the rules t
Electric vehicles are expected to make up 25% of all new passenger car registrations this year, with projections indicating that by 2030, EVs will capture two thirds of the market share. As consumer choices change, so does the whole transport e
“I wish upon you ample doses of pain and suffering”These are the encouraging words of Nvidia founder Jensen Huang. For Jensen, suffering is the whetstone on which one sharpens their character. It is the shaper of greatness. But, what about the
Throughout this series, we have been surveying the battlefield of the AI war. From an elevated outpost, we have analysed and reported on the tactical moves of both Microsoft and Google. Data centres, acquisitions, and an arms race of innovation
In this episode of The Difference Engine we talk to a captain at the helm of the category ship. Vincent Peters brings a wealth of experience to the table, having held prominent leadership positions at renowned companies such as TIBCO, Qlik, Sie
Throughout history, certain inventions have reorganised the world. From the printing press to the steam engine, these technologies have triggered paradigm shifts that alter the fundamental structure of societies. Anuj Nayar believes that we are
Let’s play a game of spot the Difference. In episode 10 we sang the category praises of Microsoft after learning about their £2.5 billion data centre building project in West London. Now, we’re turning our attention to Google. They have announc
‘The UK’s biggest miscarridge of justice’. This is what the The Criminal Cases Review Commission called the Post Office Horizon scandal. But who is to blame? Is it Fujitsu’s fault? Or do the rotten roots of run deeper? In this episode we look i
‘If you haven’t got an AI component in your offer, we ain’t gonna fund you’. This is what we heard at the most recent Saastr conference. AI is undoubtedly the new hot ticket with 83% of company executives claiming that AI is a strategic priorit
Pat Morrissey has been at the epicentre of category creation throughout his career. His impressive curriculum includes industry heavyweights Salesforce, Simpplr and Business Objects. Currently, he is the Chief Customer Office at Hirevue, a game
Why did Starling Bank decide to switch its concentration from consumer banking to B2B? We talk about the bold choices that led to this change and the comparable action taken by industry titans Ocado.If you want to play with the big boys you nee
‘Europeans can’t do category design.’ We hear this a lot, particularly from our friends across the pond. However, the company behind London’s record breaking $11 billion IPO might disagree. Wise (formerly known as TransferWise) has successfully
WeWork founder Adam Neumann was never short of ambition. He set his sights on becoming the world’s first trillionaire and expanding his desk rental business to Mars. However, earlier this month Adam came crashing back down to Earth. Nearly $40
I reckon you’re using some of ARM’s technology right now. Their designs are found in 95% of the world's smartphones including Apple, Android and Samsung. But it doesn’t stop there. If you’re in an electric car, using your passport, or even walk
Welcome aboard project HS2. Calling at broken promises, lost billions and total political turmoil. Ever since its announcement in 2009 HS2 has been pummeled by a litany of set backs, protests and management disasters. The knockout blow came in
Is Microsoft and OpenAI a marriage made in heaven?Microsoft has its fair share of category leaders. Xbox, Azure, Teams, the list goes on. But for every win, there's a less successful skeleton lurking in their closet. Do you remember the Zune mu
Are Apple going to change the world? Again?Three months ago an iPhone 1 in its original packaging sold at auction for $145,416. A whopping 300 times its original price! That’s how much a moment of tech history (in its original packaging) is wor
The unstoppable rise of Elon Musk. Whether you love him or loathe him there is definitely something you can learn from him. From electric cars to telecommunications and even space exploration. The serial category creator knows exactly how to cr
AI has transformed every industry. Fact. From Open AI's Chat GPT disrupting Google Search, to increased productivity in agriculture, AI is already impacting us on a global scale. But how can you take advantage of this mind bending technology?
Can you make a boat load of money by giving away your IP, for free?Imagine you’ve spent years, decades even, developing a product. No competitor can touch you. You’d guard that advantage with your life, wouldn’t you? Anybody encouraging you to
A show for founders, funders and the category curious.In the world of business and tech, people are always telling you to be original, different, think outside the box.Not bad advice, but what about making your own box? You choose the wallpaper
A show for founders, funders and the category curious.In the world of business and tech, people are always telling you to be original, different, think outside the box.Not bad advice, but what about making your own box? You choose the wallpaper
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